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Mission
Make Great Tyres
The commitment to producing high-quality tyres is fundamental to our responsibility toward consumers, users and society reflecting the core values shared by all Sailun employees.
Sailun is dedicated to the advancement and application of tyre and rubber technologies, supported by continuous innovation, rigorous research, and uncompromising quality standards. Through this commitment, we deliver high-performance, environmentally responsible tyre products and services that enhance safety, reliability and sustainability.
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Vision
Become a Global Influential Tyre Company
Through a continued focus on market orientation, deep foundational research, strong internal governance and efficient resource allocation we have achieved significant progress in technological independence, intelligent manufacturing and international brand development. These have strengthened the Group's overall competitiveness and enhanced its global corporate profile.
Sailun will continue to advance the development of proprietary technologies, intelligent manufacturing capabilities and global expansion of our brands. By fostering innovation-driven productivity and maintaining a strong commitment to quality and sustainability, Sailun aims to deliver premium products and services to customers worldwide.
Sailun's long-term ambition is to contribute to the global advancement of the tyre industry by building a trusted, respected and influential international brand — positioned among the world's leading tyre manufacturers.
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Core Values
Trust & Respect
Trust carries the lowest cost, yet it is the greatest form of respect. To trust is to place responsibility in others, rooted in full respect and affirmation of their capabilities. To be trusted, in turn, demands accountability and dedications - only by honoring this commitment can one truly prove worthy of trust.
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- Trust in our common cause: Aligning with Sailun's culture and strategy, upholding diligence in all endeavors, and committing to grow with Sailun through shared successes and trials.
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- Trust in our team: Prioritizing faith in teammates over self-reliance, relying on them unreservedly, and sharing both risks and rewards as one.
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- Trust in our people: Recognizing the untapped potential in every employee, investing in their growth, empowering them with autonomy, and fostering their passion and creativity.
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- Trust in partners: Building sincere and long-term collaborations with partners and earning trust from clients and society by delivering premium products.
Respect is a reflection of one's character in how we engage with others, grounded in an understanding of and reverence for human nature and the laws of nature.
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- Respect for oneself: Acting with integrity, speaking with principle, and honoring boundaries in conduct.
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- Respect for others: Practicing sincerity and humility, embracing diversity, and extending courtesy in every interaction.
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- Respect for the market: Upholding established rules, prioritizing quality improvement, and relentlessly pursuing value creation.
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- Respect for natural principles: Understanding human nature, maintaining reverence for universal laws, and acting in harmony with their flow.
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People-Oriented Philosophy
Our People are Our Greatest Concern
What matters most to Sailun people are Sailun's top priority. Our employees' aspirations for a fulfilling life lies at the heart of the company’s mission. Sailun strives to deeply understand the evolving needs of employees at every stage of their journey, supporting them in resolving urgent, challenging and pressing concerns in their work, learning, and personal life. By removing all these burdens, the enterprise empowers Sailun people to focus wholeheartedly on their roles.
At the same time, every Sailun employee must embrace the ownership mindset - treating the company’s success as their own. They are called to take collective goals as personal responsibilities, driving sustained value for the organisation through dedicated contributions.
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